Website Redesign

Website Redesign Without Losing Your Rankings

Kreativ HQ redesigns websites for Twin Cities businesses without losing search rankings. We audit what your site has earned, map every URL and redirect, keep what ranks, then improve design, speed and messaging, so the new site brings more leads from day one.

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The fear nobody says out loud

A Redesign Should Not Cost You Your Traffic

Almost every lost-rankings story has one cause: nobody mapped the old URLs to the new ones before launch. Our website redesign services start there. For the wider picture, see web design in Minneapolis.

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When a Redesign Is the Right Call

Executing a website redesign without destroying your organic traffic is one of the most high-stakes operations in digital marketing.

Rebuilding a website is like gutting a kitchen; you should only do it if the structural foundation or plumbing is broken. What’s getting in the way on your current site?

If handled carelessly, search engines will treat your new site as an entirely different entity, sending your hard-earned rankings, traffic, and revenue to competitors.

A specific page is underperforming. If your product page to add-to-cart conversion is dropping, the problem is localized. Use Conversion Rate Optimization (CRO) to test better copy, clearer pricing, or stronger calls-to-action.
You just want a “fresh look”. Cosmetic updates (new fonts or a fresh color palette) rarely move your business metrics. Changing layout logic without user data can actually cause conversions to plummet.

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Turn More Visitors Into Leads

How We Migrate Without Losing Search Traffic

Content and URL inventory. Every page listed with its traffic, rankings and links.
Keep, merge, rewrite, retire. A decision per page. Pages that earn traffic are protected.
Redirect map on staging. Every old URL mapped to its new home before launch.
Post-launch monitoring. Rankings, index coverage and forms watched daily for two weeks.

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What Changes and What Stays

The Structure Changes. Navigation and hierarchy. This is where most of the gain is.
The Words Get Rewritten. Clearer and shorter. Rewriting is not deleting.
The URLs Stay. A page that ranks keeps its address wherever it can.
The Brand Stays Yours. No stealth rebrand. That is a separate conversation.

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How Long a Redesign Takes

Built on staging, switched in an evening once the redirect map is signed off.

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Google reviews

What Clients Say

Working with Kreativ HQ was effortless and simple. They helped design, build, and launch my website and made logos and advertisements to boost sales.

Jacob KeechGoogle review

Kreativ HQ are a talented group of seasoned professionals that go the extra mile for every client, no matter the size.

Philip ShoreGoogle review

They did an excellent job of walking us through our startup branding process and developing our marketing materials and website.

John FuhrGoogle review

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Frequently Asked Questions

Straight answers to what people ask before they call.

How much should a website redesign cost?

A professional website redesign typically starts from $3,000 for a standard small business informational or marketing website.

For mid-market companies with complex e-commerce integrations, deeper content architectures, or custom user portals, the budget starts from $40,000 while enterprise-level platform overhauls routinely can exceed $100,000.

The actual cost of your project depends entirely on who you hire to build it and the technical complexity of your current site.

Can AI redesign my existing website?

AI can assist you in redesigning a website, but it cannot take over the entire process automatically.

AI is best used as a highly efficient design partner, copywriter, and coding assistant that works alongside visual design platforms and human developers. How you leverage AI depends entirely on your platform, your tech stack, and how complex your current website is.

How much does it cost for someone to update your website?

The cost to have someone update your website typically starts from $50 per hour for a freelancer, or starting from $300 per month if you sign a recurring agency maintenance retainer.

Because “updating a website” can mean anything from fixing a broken link to adding an entirely new checkout system, the cost is strictly determined by the scope of the updates and how you pay for the labor.

Will we lose our Google rankings?

Not if the migration is done properly. Some movement for a few weeks is normal. Lasting losses come from missing redirects or cut content, and both are avoidable.