Your phone vibrates. “Hello?” “Hello, this is Google business services. You’re receiving this call because our system has flagged a series of payment errors on your account. In order to help us correct this situation, please press 1 to speak with a Google service specialist.” As we’re reading this, we might see the bologna from…
DetailsEAPC Architects and Engineers wanted to show people the visual stories they tell through their interior design services. But they wanted that story to feel like sitting down face-to-face. Their goal was to build relationship with their target market. “We reached out to Keech Media to help guide us in this important initiative,” said Lori…
DetailsHow many videos have you seen that actually gave you a negative impression of that business? A bad video hurts your brand. A great video blasts traffic to your website and makes your brand memorable. Like most marketing, a great video is not out of anyone’s league. However, you need a creative process that effectively…
DetailsMany Woodbury-area business owners already know Laurie Levine. She has lived and worked in the Cottage Grove Woodbury area for years—first as an entrepreneur, then as a multimedia sales representative. Now, we’re excited to introduce Laurie as the newest member of our team at Keech Media. As an account executive, Laurie’s mission will be to empower businesses with…
DetailsBusy with high demand for paintless dent removal, full vehicle wraps, and other vehicle decal services, Finishing Touch Car Care Inc. didn’t have time to shop and re-shop for web and media services. “We’ve always had internet companies doing our website for us,” owner Dan Meyer says, “…we’d be looking pretty good on the internet for a couple…
DetailsWhen we talked about market research on a budget, we showed how Ryan Robinson got creative with market research, building his plane while he taxied down the runway. That sort of resourcefulness is something small businesses can relate to, and it shows that market research is not out of anyone’s league. It’s the same with content marketing. Like…
DetailsDifferent marketing channels have different characteristics, and you should never let your fundamental reason for using a channel be, “that’s what everyone is using,” or, “that’s the most expensive, so it must be the most effective.” Without market research, you’ll be leaving your relevance and reputation up to chance. But who has the resources for market research? You do.…
DetailsMeet Nathan Keech, owner and executive producer at Keech Media. Although a lot has changed since he started producing digital media professionally back in 1999, some things have stayed the same– like the rewards of his work. “I’m an entrepreneur at heart,” Nathan says. “I love it when my business succeeds, and I love it when other businesses…
DetailsLately, we’ve been exploring the ways in which a brand personifies your business. We’ve talked about the importance of defining and documenting your business’s personality, building your brand, and using a brand guide to manage your brand’s evolution. This week, we want to share a foundational element to your business’s personality by asking a question: as a business,…
DetailsWe’re all about unique projects, especially when we’re working with a company like Bituminous Roadways, Inc. to showcase time-tested quality. When Heidi Sedlacek, marketing coordinator for Bituminous Roadways (BR), inquired about aerial photography, we were eager to establish a partnership. Every year, BR produces a calendar for its existing and prospective customers, employees, and other stakeholders, printing and distributing…
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